We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Washington D.C., London and Amsterdam.
The Industry PMM team is responsible for cross-product selling to specific industry audiences, and the close partner to our GTM organization. They help our sales organization speak in terms of customer needs. Members of this team are experts in customer problems that we solve and the dynamics of the markets we sell into.
As an Industry PMM at Plaid, you will own the marketing strategy and GTM execution for one or more target verticals. You will be the resident expert on the customers we serve in your industries — their problems, their buying dynamics, and how Plaid’s cross-product solutions address their most pressing needs. You will own the outbound campaign strategy for your industries — defining the audience, channel mix, and messaging, then partnering with channel owners across Marketing to bring it to life. You will build the narratives, sales tools, and campaign assets that help Plaid’s GTM teams win in your industries, grounding everything in real customer insight and field feedback.
Our mission at Plaid is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description. We are always looking for team members that will bring something unique to Plaid!
Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at accommodations@plaid.com.
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