POSITION OBJECTIVE - The position holds responsible for the activities of multiple stores, achieve quantitative measures of performance within stores
- Oversee the recruiting, hiring and training needs of the store, and efficient decision making to enhance the overall performance of the store
- Orient the new employees to Apparel Store Operations
- Achieve company objectives by ensuring the highest levels of customer service are provided by retail staff and ensure they have the skills and support required for maximizing sales
- Represent the brand by maximizing and contributing to the sales within the store through exceptional customer service and retail experience
Key Responsibilities
- Achieve quantitative measures of performance in the following areas:
Units per transaction, Average transaction value, sales per month, sales per square feet, sales turnover, shrinkage control, increase in conversion percentage.
- Set store sales target to maximize the sales and profitability.
- Ensure scheduled staff meetings are conducted on a regular basis.
- Maintain and enhance the standards of customer service at all the stores.
- Adhere and enforce Company SOP, Policies and procedures; loss prevention audit guidelines in all the assigned stores. Also create measures to ensure compliance by all the employees.
- Oversee the implementation and execution of the Visual Merchandising guidelines are followed at all the stores at all times.
- Monitor the inventory movement.
- Recruit and train the staff on sales techniques, customer service, teamwork, and other etiquettes as per the company and brand requirements.
- Evaluate the performance of the employees annually and promote open lines of communication through coaching and motivation.
- Interpret and make decision on operations and visual standards based on store and client’s needs.
- Communicate business drivers, merchandise and quality issues, and other related information to the Retail Operations Manager, Retail Buying Team and Corporate Office as required.
- Responsible for assessing additional training needs required for optimal performance within the store.
“Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, the Apparel Group caters to thousands of eager shoppers through its more than 1750+ stores and 75+ brands across all platforms employing 17,000 multicultural staff covering four continents.
Apparel group has carved its strong presence not only in the UAE, Kuwait, Bahrain, Oman, and Saudi Arabia but opened thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand and Malaysia. Additionally, clear strategies are in place to enter emerging markets such as Hungary, Pakistan, Egypt and Philippines. Also, Apparel Group provides customers the experience of shopping from the comfort of their own home with ease and convenience via our E-Commerce site 6thStreet.com
Apparel Group Operates Brands from around the world, originating from USA, Canada, Europe, Australia, Asia and include leading names in Fashion, Footwear & Lifestyle such as Tommy Hilfiger, Charles & Keith, Skechers, Aldo, Nine West, Aeropostale, Jamie’s Italian to name a few and other key brands include Tim Hortons, Cold Stone Creamery, Inglot, Rituals etc..
The Apparel Group owes its amazing growth to the vision and guidance of its dynamic Chairman, Nilesh Ved, who has taken the company from strength to strength since its inception in the last two decades.”