Reno, Nevada, United States · Full-time · Healthcare
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Our client is a fast-growing AI company revolutionizing conversational AI experiences for roleplay, gaming, social interactions, and creative writing.
They are seeking a Head of User Acquisition to join their growth team and lead performance-driven campaigns across multiple platforms, driving user acquisition and scaling their innovative AI product.
Key Responsibilities
- Media Buying and Optimization: Plan, execute, and optimize media buying campaigns across direct publisher buys and adult ad networks like Exoclick, TrafficJunky, TrafficStars, and Adsterra.
- Data-Driven Decision Making: Use advanced analytics tools to monitor performance, conduct A/B tests, and optimize campaigns for maximum ROI.
- Creative Testing: Test and optimize ad creatives continuously, adjusting based on performance metrics and feedback.
- Automation Tools: Implement automation tools to enhance campaign management and streamline processes.
- Partnership Development: Build and maintain strong relationships with publishers and ad networks, negotiating favorable terms for ad placements.
- Market Research: Stay informed about industry trends, platform policy changes, and emerging opportunities to adapt strategies effectively.
- Reporting: Provide detailed performance analysis and actionable insights to refine advertising strategies.
- Compliance Management: Ensure all campaigns comply with platform regulations and manage risks related to adult content advertising.
Your Qualifications
- Ideally, experience in media buying with success on platforms like ExoClick, TrafficJunky, and TrafficStars.
- Proficiency in tools such as Google Analytics, Voluum, and other analytics platforms.
- Familiarity with ad formats like banners, preroll, push traffic, and interstitials.
- Fluent in English with excellent communication and collaboration abilities.
What We Offer
- Contract: Flexible, with a preference for B2B arrangements.
- Remote Work: Fully remote position with the freedom to work from anywhere.
- PTO: 4 weeks of paid time off.
Originally posted on Himalayas
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Published 2 days ago
Apply on the company's site · himalayas.app
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