Digital Solutions Manager - Automation - alfanar Electric

Job Purpose

This position is responsible for driving the positioning, qualification, and adoption of DASA automation solutions by engaging customers, identifying opportunities, and supporting technical approvals. The role acts as the key interface between customers, Sales, and Engineering to promote DASA offerings and enable successful business growth.

Functional Responsibilities

Customer Engagement & Opportunity Development:

• Engage with customers to understand business and technical requirements and identify new business opportunities.
• Promote DASA solutions and support the sales team throughout the opportunity qualification and development process.

Product Qualification & Vendor Approval:

• Coordinate product qualification and vendor registration activities with utilities, EPC contractors, and consultants.
• Prepare and submit technical documentation required for product approvals and customer acceptance.

Coordination with Solution Architects:

• Collaborate with Solution Architects and Engineering teams to develop technically compliant and customer-focused solutions.
• Facilitate technical discussions and ensure customer requirements are effectively translated into solution designs.

Utility Account Management:

• Build and maintain strong relationships with utility customers and other key stakeholders.
• Support account plans by identifying customer needs and coordinating activities to strengthen long-term partnerships.

Market Development:

• Monitor market trends, customer requirements, and competitor activities to identify growth opportunities.
• Support product positioning and market expansion initiatives across target sectors.

Internal Stakeholder Management:

• Coordinate with Sales, Engineering, Tendering, Product Management, and Project teams to ensure timely customer support.
• Track customer requirements, approvals, and follow-up actions to ensure successful opportunity execution.

General Responsibilities

HR Proficiency:

• Ability to recruit, recognize and cultivate high performers and expose them in order to create a robust second line of management.
• Ability to recognize low performers and guide them to improve or release them.
• Ability to treat subordinates equally without any discrimination.
• Assessment criteria of subordinates is performance that leads to planned results.
• Ensure availability of delegation of authority matrix to have sufficient delegations as per company policy.

Responsibility:

• Must take full responsibility for his operation as per the job description and the required deliverables from this position, taking into consideration the general company guidelines.
• Able to anticipate problems and make the necessary proactive steps to prevent them
• Ability to take necessary and proper timely decisions.

Delivery:

• Deliver the required results in timely manner with required quality and cost.
• Making a Tangible Difference:
• Must make a tangible difference to his area of operation. and exceed business expectations.

Business Planning and Performance:

• Able to transform the corporate goals into business plans.
• Able to Plan, follow-up and execute those plans, whether they are annual or development plans.
• Monitor the plan performance and initiate action to strengthen results and take the corrective action accordingly.
• Provide periodic work progress reports.
• Responsible for monitoring and controlling budgets and expenses to achieve the optimum cost efficiency.

Organizational Development:

• Develop the organizational structure according to the current requirements taking into consideration future and development plans.
• Ensure availability of job descriptions for all job roles and deployment.

Business Process Improvements:

• Develop, coordinate well-defined written systems, policies, procedures, and seek automations opportunities as much as possible.
• Should be conversant and able to navigate through IT solutions especially those relevant to his job and business.
• Promote the automated systems and using them fully, to spread its culture.

Quality:

• Quality is considered as alfanar’s prime competitive advantage as such, managers are expected to act accordingly.

Adaptation:

• Adapt to new and alternative techniques, technologies, management structures, and business models.

Health, Safety and Environment:

• Ensure a safe, secure, and legal work environment as per the standard regulations.

Qualification

Experience

Skills